Access expands representation
When more candidates can run effective campaigns, more communities can choose leaders who understand and represent them.
Intelligence with purpose
Proven in consequential races.
Built to widen access.
NWF unites strategy, research, data, fundraising, technology, and execution in one system—giving candidates the power to run effective campaigns around the people they hope to represent.
0125+
states impacted
0250M+
people reached
03$100M+
raised for campaigns
Our story
Founded 2020
A multidisciplinary team built one connected campaign system.
NWF began with a simple thesis: campaigns should not have to reinvent the knowledge and infrastructure required to compete.
Our team brought together political strategy, quantitative research, fundraising, field operations, data, and technology. Instead of treating them as separate services, we built a system in which each discipline—and each campaign—makes the next decision sharper.
That system has been tested and proven in some of the country's highest-profile, highest-pressure races. It gives candidates the intelligence and execution to compete without first needing deep institutional connections or corporate money—and to build their campaigns around the people they hope to represent.
Capability accumulated
The work compounds.
Each cycle added operating knowledge, infrastructure, and a larger set of problems the team could solve.
- 2020
NWF founded
Campaign operations, quantitative research, fundraising, field, and technology brought into one accountable model.
- 2022
Precision at scale
Alaska targeting and rapid outreach, plus large direct-contact programs in Illinois and Washington, D.C., expanded the data-to-execution system.
- 2024
Statewide infrastructure
Party programs in Alaska and Kansas applied targeting, automation, resource systems, and rapid support across many races.
- 2026
A broader operating platform
Current Senate and congressional work combines major-donor and digital fundraising, events, audience growth, data, and campaign execution across competitive primaries and general-election programs.
Our mission
Candidates should be able to build around the people they hope to represent.
Effective campaigns should not be reserved for people with access to corporate money, political machines, or the right connections. We build the intelligence and infrastructure that give more candidates the power to compete.
Evidence earns trust
We bring a point of view, show our work, and update the plan when the signal changes.
People stay central
Voters are not rows in a database. Staff are not interchangeable. Good systems make human judgment stronger.
Ownership beats theater
We care less about looking busy and more about moving the number, solving the constraint, and leaving the campaign stronger.
Our team
Different disciplines. One operating standard.
Strategists, fundraisers, researchers, technologists, data specialists, digital staff, and organizers working around the same outcome.
Sathvik Kaliyur
CEO & Co-Founder
Jonathan Li
COO & Co-Founder
Ashley Caleb
Director of Fundraising
Connor Lentz
Fundraising Manager
Liam Borg
Fundraising Manager
Nathan Jeffrey
Call Time Manager
Sarah Brewer
Call Time Manager
Erica Henderson
Digital Manager
Sasha Scott
Organizing Manager